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	<title>LicensingLive!</title>
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	<link>http://licensinglive.com</link>
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	<lastBuildDate>Fri, 18 May 2012 15:01:20 +0000</lastBuildDate>
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		<title>A Successful SaaS Market Strategy Starts with Customer Insights</title>
		<link>http://licensinglive.com/blog/2012/05/a-successful-saas-market-strategy-starts-with-customer-insights?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=a-successful-saas-market-strategy-starts-with-customer-insights</link>
		<comments>http://licensinglive.com/blog/2012/05/a-successful-saas-market-strategy-starts-with-customer-insights#comments</comments>
		<pubDate>Fri, 18 May 2012 15:01:20 +0000</pubDate>
		<dc:creator>Jennifer Lewis</dc:creator>
				<category><![CDATA[Licensing in the Cloud]]></category>
		<category><![CDATA[Products]]></category>
		<category><![CDATA[SaaS Licensing]]></category>
		<category><![CDATA[forrester]]></category>
		<category><![CDATA[holger kisker]]></category>
		<category><![CDATA[saas management]]></category>
		<category><![CDATA[saas vendors]]></category>

		<guid isPermaLink="false">http://licensinglive.com/?p=1936</guid>
		<description><![CDATA[Forrester’s Holger Kisker recently wrote a great blog post addressing the topic of how SaaS vendors must collect customer insights for innovation and compliance. Gaining visibility to customer behavior and usage metrics, SaaS vendors can make informed decisions about their &#8230; <a href="http://licensinglive.com/blog/2012/05/a-successful-saas-market-strategy-starts-with-customer-insights">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>There&#8217;s No Debate: ISVs Need to Consider Pricing, Virtualization Options</title>
		<link>http://licensinglive.com/blog/2012/05/theres-no-debate-isvs-need-to-consider-pricing-virtualization-options?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=theres-no-debate-isvs-need-to-consider-pricing-virtualization-options</link>
		<comments>http://licensinglive.com/blog/2012/05/theres-no-debate-isvs-need-to-consider-pricing-virtualization-options#comments</comments>
		<pubDate>Thu, 10 May 2012 19:16:19 +0000</pubDate>
		<dc:creator>Prakash Panjwani</dc:creator>
				<category><![CDATA[Licensing in the Cloud]]></category>
		<category><![CDATA[Licensing Operations]]></category>
		<category><![CDATA[SaaS Licensing]]></category>
		<category><![CDATA[Software Licensing]]></category>
		<category><![CDATA[Software Monetization]]></category>
		<category><![CDATA[software license]]></category>
		<category><![CDATA[software monetization]]></category>
		<category><![CDATA[software pricing]]></category>
		<category><![CDATA[virtualization]]></category>

		<guid isPermaLink="false">http://licensinglive.com/?p=1920</guid>
		<description><![CDATA[If you live in US or follow the news about US, you know that we are in middle of a political election season. You can’t go a week without watching the back and forth between Presidential candidates over topics that &#8230; <a href="http://licensinglive.com/blog/2012/05/theres-no-debate-isvs-need-to-consider-pricing-virtualization-options">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://licensinglive.com/blog/2012/05/theres-no-debate-isvs-need-to-consider-pricing-virtualization-options/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SafeNet Delivers Industry’s First Licensing and Monetization Solution for Hybrid On-Premise and Cloud-based Software Portfolios</title>
		<link>http://licensinglive.com/blog/2012/05/safenet-delivers-industrys-first-hybrid-licensing-and-monetization-solution?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=safenet-delivers-industrys-first-hybrid-licensing-and-monetization-solution</link>
		<comments>http://licensinglive.com/blog/2012/05/safenet-delivers-industrys-first-hybrid-licensing-and-monetization-solution#comments</comments>
		<pubDate>Wed, 09 May 2012 12:59:29 +0000</pubDate>
		<dc:creator>Jennifer Lewis</dc:creator>
				<category><![CDATA[Licensing in the Cloud]]></category>
		<category><![CDATA[Products]]></category>
		<category><![CDATA[SaaS Licensing]]></category>
		<category><![CDATA[Software Monetization]]></category>
		<category><![CDATA[hybrid cloud]]></category>
		<category><![CDATA[saas]]></category>
		<category><![CDATA[sentinel products]]></category>
		<category><![CDATA[software monetization]]></category>

		<guid isPermaLink="false">http://licensinglive.com/?p=1916</guid>
		<description><![CDATA[Earlier today, SafeNet issued the following press release: Sentinel® Products and Services Provide Developers with an Easy, Flexible Migration Path for Transitioning from On-Premise-Only to Hybrid or SaaS-Only Delivery Models News Summary: SafeNet’s® technology delivers the industry’s only licensing and &#8230; <a href="http://licensinglive.com/blog/2012/05/safenet-delivers-industrys-first-hybrid-licensing-and-monetization-solution">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Chris Fedde: SIIA&#8217;s Vision from the Top &#8211; Hybrid Cloud Strategies</title>
		<link>http://licensinglive.com/blog/2012/05/chris-fedde-siias-vision-from-the-top-hybrid-cloud-strategies?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=chris-fedde-siias-vision-from-the-top-hybrid-cloud-strategies</link>
		<comments>http://licensinglive.com/blog/2012/05/chris-fedde-siias-vision-from-the-top-hybrid-cloud-strategies#comments</comments>
		<pubDate>Tue, 08 May 2012 13:38:57 +0000</pubDate>
		<dc:creator>Jennifer Lewis</dc:creator>
				<category><![CDATA[Licensing in the Cloud]]></category>
		<category><![CDATA[SaaS Licensing]]></category>
		<category><![CDATA[cloud strategies]]></category>
		<category><![CDATA[hybrid cloud]]></category>
		<category><![CDATA[SIIA]]></category>

		<guid isPermaLink="false">http://licensinglive.com/?p=1900</guid>
		<description><![CDATA[This week, ISVs from around the world are attending the SIIA&#8217;s All About The Cloud event in San Francisco to hear the latest industry trends in the SaaS community. Chris Fedde, SafeNet&#8217;s CEO, talks about how a hybrid cloud strategy &#8230; <a href="http://licensinglive.com/blog/2012/05/chris-fedde-siias-vision-from-the-top-hybrid-cloud-strategies">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://licensinglive.com/blog/2012/05/chris-fedde-siias-vision-from-the-top-hybrid-cloud-strategies/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>White Box Encryption Debuts</title>
		<link>http://licensinglive.com/blog/2012/05/white-box-encryption-debuts?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=white-box-encryption-debuts</link>
		<comments>http://licensinglive.com/blog/2012/05/white-box-encryption-debuts#comments</comments>
		<pubDate>Tue, 01 May 2012 09:05:30 +0000</pubDate>
		<dc:creator>rcolinjohnson</dc:creator>
				<category><![CDATA[Licensing Operations]]></category>
		<category><![CDATA[Products]]></category>
		<category><![CDATA[Software Licensing]]></category>
		<category><![CDATA[Software Monetization]]></category>
		<category><![CDATA[Software Piracy]]></category>
		<category><![CDATA[safenet sentinel]]></category>
		<category><![CDATA[white box cryptography]]></category>

		<guid isPermaLink="false">http://licensinglive.com/?p=1889</guid>
		<description><![CDATA[by R. Colin Johnson Guest Contributor to LicensingLive Originally published on Smarter Technology. &#160; With hackers becoming increasingly sophisticated traditional &#8220;black box&#8217; encryption techniques no longer cut it, necessitating a new era of &#8220;white box&#8221; encryption that is virtually uncrackable. &#8230; <a href="http://licensinglive.com/blog/2012/05/white-box-encryption-debuts">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>LicensingLive London 2012: From On-Premise into the Cloud</title>
		<link>http://licensinglive.com/blog/2012/04/licensinglive-london-2012-from-on-premise-into-the-cloud?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=licensinglive-london-2012-from-on-premise-into-the-cloud</link>
		<comments>http://licensinglive.com/blog/2012/04/licensinglive-london-2012-from-on-premise-into-the-cloud#comments</comments>
		<pubDate>Thu, 26 Apr 2012 16:12:22 +0000</pubDate>
		<dc:creator>Jennifer Lewis</dc:creator>
				<category><![CDATA[Licensing in the Cloud]]></category>
		<category><![CDATA[SaaS Licensing]]></category>
		<category><![CDATA[Software Monetization]]></category>
		<category><![CDATA[Virtualization]]></category>
		<category><![CDATA[cloud licensing]]></category>
		<category><![CDATA[licensinglive]]></category>
		<category><![CDATA[saas licensing]]></category>
		<category><![CDATA[software as a service]]></category>

		<guid isPermaLink="false">http://licensinglive.com/?p=1880</guid>
		<description><![CDATA[Why choose either cloud-based OR on-premise delivery for your software, when you can do both? by Ariella Shoham, EMEA SRM FIeld Marketing Manager Last month, we got together again for LicensingLive London, our annual “cloud gathering” at the Royal Institute &#8230; <a href="http://licensinglive.com/blog/2012/04/licensinglive-london-2012-from-on-premise-into-the-cloud">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://licensinglive.com/blog/2012/04/licensinglive-london-2012-from-on-premise-into-the-cloud/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Three Core Traits of Successful SaaS Applications</title>
		<link>http://licensinglive.com/blog/2012/04/three-core-traits-of-successful-saas-applications?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=three-core-traits-of-successful-saas-applications</link>
		<comments>http://licensinglive.com/blog/2012/04/three-core-traits-of-successful-saas-applications#comments</comments>
		<pubDate>Wed, 25 Apr 2012 16:04:18 +0000</pubDate>
		<dc:creator>Jennifer Lewis</dc:creator>
				<category><![CDATA[Licensing in the Cloud]]></category>
		<category><![CDATA[SaaS Licensing]]></category>
		<category><![CDATA[Software Monetization]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[saas applications]]></category>
		<category><![CDATA[saas licensing]]></category>
		<category><![CDATA[software monetization]]></category>

		<guid isPermaLink="false">http://licensinglive.com/?p=1874</guid>
		<description><![CDATA[The benefits of cloud migration may seem limitless to traditional on-premise ISVs.  The potential for huge competitive advantage is there, but only if you tackle cloud migration the right way: with the customer in mind.   In his recent software monetization &#8230; <a href="http://licensinglive.com/blog/2012/04/three-core-traits-of-successful-saas-applications">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>How Sage Software Cured Their Acquisition Headache</title>
		<link>http://licensinglive.com/blog/2012/04/how-sage-software-cured-their-acquisition-headache?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-sage-software-cured-their-acquisition-headache</link>
		<comments>http://licensinglive.com/blog/2012/04/how-sage-software-cured-their-acquisition-headache#comments</comments>
		<pubDate>Tue, 24 Apr 2012 14:43:08 +0000</pubDate>
		<dc:creator>Alex Lating</dc:creator>
				<category><![CDATA[Licensing Operations]]></category>
		<category><![CDATA[Software Licensing]]></category>
		<category><![CDATA[Software Monetization]]></category>
		<category><![CDATA[licensing]]></category>
		<category><![CDATA[licensing management]]></category>
		<category><![CDATA[sentinel]]></category>
		<category><![CDATA[software license management]]></category>
		<category><![CDATA[software licensing]]></category>
		<category><![CDATA[software management]]></category>
		<category><![CDATA[software monetization]]></category>
		<category><![CDATA[software rights management]]></category>

		<guid isPermaLink="false">http://licensinglive.com/?p=1867</guid>
		<description><![CDATA[Acquisitions are good, right? Sure they help your company grow, but what other baggage do they bring? Obviously, you will gladly expand your customer base and available resources. But what are you going to do about an inherited homegrown licensing &#8230; <a href="http://licensinglive.com/blog/2012/04/how-sage-software-cured-their-acquisition-headache">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://licensinglive.com/blog/2012/04/how-sage-software-cured-their-acquisition-headache/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SafeNet Launches SaaS Licensing Channel on TMCNet</title>
		<link>http://licensinglive.com/blog/2012/04/safenet-launches-saas-licensing-channel-on-tmcnet?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=safenet-launches-saas-licensing-channel-on-tmcnet</link>
		<comments>http://licensinglive.com/blog/2012/04/safenet-launches-saas-licensing-channel-on-tmcnet#comments</comments>
		<pubDate>Fri, 20 Apr 2012 16:46:55 +0000</pubDate>
		<dc:creator>Jennifer Lewis</dc:creator>
				<category><![CDATA[Licensing in the Cloud]]></category>
		<category><![CDATA[SaaS Licensing]]></category>
		<category><![CDATA[saas licensing]]></category>

		<guid isPermaLink="false">http://licensinglive.com/?p=1861</guid>
		<description><![CDATA[Software-as-a-service, or SaaS, has become a critical delivery model for ISV’s who are looking to remain competitive.  To help the software community stay ahead of this trend, SafeNet has launched the SaaS Licensing channel on TMCNet focusing on trends and &#8230; <a href="http://licensinglive.com/blog/2012/04/safenet-launches-saas-licensing-channel-on-tmcnet">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://licensinglive.com/blog/2012/04/safenet-launches-saas-licensing-channel-on-tmcnet/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Exploring the Four Aspects of a Comprehensive Software Monetization Strategy</title>
		<link>http://licensinglive.com/blog/2012/04/software-monetization-strategy?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=software-monetization-strategy</link>
		<comments>http://licensinglive.com/blog/2012/04/software-monetization-strategy#comments</comments>
		<pubDate>Fri, 13 Apr 2012 14:04:05 +0000</pubDate>
		<dc:creator>Michelle Nerlinger</dc:creator>
				<category><![CDATA[Electronic Software Delivery (ESD)]]></category>
		<category><![CDATA[Licensing Operations]]></category>
		<category><![CDATA[Revenue Recognition]]></category>
		<category><![CDATA[Software Licensing]]></category>
		<category><![CDATA[Software Monetization]]></category>
		<category><![CDATA[intellectual property]]></category>
		<category><![CDATA[software monetization]]></category>
		<category><![CDATA[software pricing and packaging]]></category>
		<category><![CDATA[software publisher]]></category>
		<category><![CDATA[software strategy]]></category>

		<guid isPermaLink="false">http://licensinglive.com/?p=1849</guid>
		<description><![CDATA[Software monetization can be viewed as the adoption of any variety of measures an organization takes in order to increase the profitability of their intellectual property, in this case, software. These tactics can range from sophisticated anti-piracy and IP protection &#8230; <a href="http://licensinglive.com/blog/2012/04/software-monetization-strategy">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://licensinglive.com/blog/2012/04/software-monetization-strategy/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
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