Rhianna Collier is a senior marketing and business development executive with extensive expertise in marketing, sales, strategic partnerships, corporate sponsorships, and event development. As Vice President of the Software Division Rhianna sets the strategic direction for the division and assists software companies in developing key strategic partnerships, boosting their profiles, and gaining strategic insight on key market issues.
Prior to SIIA, Rhianna served as Assistant Vice President for Scottish Development International, Scotland’s Economic Development Agency. At SDI, Rhianna played a pivotal sales role with an ambassadorial slant, promoting and representing Scotland in key sectors such as software, creative industries and energy. She developed business growth strategies, coordinated cross-geography initiatives and established key partnerships for Scottish and US companies.