Category Archives

104 Posts for Software Licensing

Jul 19
2012 

New Trends in the Piracy Battle: Copyright Infringing Websites

by Oren Bear

Electronic distribution of pirated software and other copyrighted materials didn’t start with the advent of the worldwide web during the 1990’s. A full decade earlier, people have been using dial-up modems to connect to private bulletin board systems (or BBS), which in many ways can be regarded not only as a precursor to the web, but also to the illegal and widespread electronic distribution of copyrighted materials.

Two decades of constant growth have made the internet a ubiquitous commodity, and its potential as a vehicle for piracy is now at an all time high.

Jul 10
2012 

Frost & Sullivan Recognizes SafeNet as the Clear SLM Market Leader

by Jennifer Lewis

Earlier today, SafeNet announced that the leading analyst firm Frost & Sullivan has recognized the company for their leadership and dominance in the global software license management market.

Featuring a comprehensive software monetization product strategy that extends beyond software licensing and into product catalog management and back-office administration, SafeNet provides industry-leading software license management solutions that fully support software publishers and intelligent device manufacturers.

In addition, Frost & Sullivan’s Senior Industry Analyst Avni Rambhia commented that a large part of this continued market leadership is due to SafeNet’s focus on customer-centric innovation, particularly focusing on the ability of SafeNet to enable ISV’s to maximize their monetization potential by expanding their software offering into the cloud.

For the full press release from SafeNet, click SafeNet Recognized as the Clear Market Leader in Global Software License Management by Frost & Sullivan.

Jul 5
2012 

Software Licensing Trends – Past, Present, and Future

by Jennifer Lewis

Recently, SafeNet’s Prakash Panjwani had the opportunity to sit down with the team at TMCNet and discuss SafeNet’s success in the security market. As a part of that interview, Panjwani attributed much of the company’s growth to a strategy comprised largely of acquisition and adaptation. Through several strategic acquisitions, SafeNet has positioned itself well within the evolving security landscape.

One trend that Panjwani is seeing first hand is the evolution of companies migrating to the cloud.

Jun 28
2012 

The 4 Attributes of Successful Hybrid Licensing

by Todd Steel

As ISVs plan to expand their existing on-premise offering and evolving into additional cloud-service offerings, a very important consideration is often overlooked. Is it possible to effectively license the same application as both an on-premise solution and as a cloud-based service?

When looking for the right technology to monetize their offering from on-premise and into the cloud, an ISV must take into consideration these 4 critical aspects of licensing technology:

Jun 26
2012 

Hardware Keys: The “Old Reliable” of Software Licensing

by Alexandra Lating

In today’s day and age, we are always just around the corner from the latest technological breakthrough. Just look at the innovation that software licensing has undergone in the past ten years, and you’ll see how far we’ve come.

With all of the talk about hybrid software protection, the cloud… it is so easy to forget about the many benefits of the timeless hardware key. I’d like to take just a moment to pay homage to the ‘classic, iconic’ dongle and how VSM Software Ltd., the leading provider of software to SVP Worldwide (Singer Husqvarna and Pfaff), is using Sentinel HASP HL to address all of their licensing needs.

Jun 13
2012 

Software Licensing in a Mobile B2B World

by Darim Rahmatallah

Software Licensing in a traditional B2B world is a mature concept, familiar to many. The idea of utilizing technology to enforce the use of a software license has evolved over many years. We have even almost managed to cement some standardised terms along the way to help define what kind of license we are talking about – seat, volume, floating, site, and so on.

Software licensing today is far more than a mechanism for securing revenue streams. It is a business enabler, with software vendors experiencing significant increases in revenue from new selling and distribution models, as well as simply recovering losses from the ‘non payers’.

When mobile software applications first gained popularity, they were very much isolated from this licensing ecosystem. But now however, we are starting to see a clear convergence between the mobile and traditional worlds and there are two factors which are influencing this trend the most:

May 29
2012 

INEA Achieves Global Licensing Efficiency in Virtualized Environments

by Alexandra Lating

INEA is the leading company in the field of industrial automation, process computer control and manufacturing informatics in Slovenia. However, as the company grew globally, they discovered that their homegrown licensing system just couldn’t cut it.

The more that they grew, the more they realized that they needed a new way to support their licensing.  INEA began to look into licensing in virtualized environments, and found that it was the best solution for them. Not only would virtualized environments allow them to easily support their global clients licensing needs, but it would also allow them to remotely update licenses all over their world. In addition, licensing in virtualized environments cut costs, eliminating the need to purchase physical machines.

INEA knew that the move into virtualized environments would bring about additional security threats, and looked for a solution that would protect their high-value software. “After evaluating several vendors, we found SafeNet to have the most reliable solution within virtualized environments, while possessing the greatest number of features.”

Read more about INEA’s move into virtualized environments, and how SafeNet Sentinel HASP SL was there every step of the way.

May 10
2012 

There’s No Debate: ISVs Need to Consider Pricing, Virtualization Options

by Prakash Panjwani

If you live in US or follow the news about US, you know that we are in middle of a political election season. You can’t go a week without watching the back and forth between Presidential candidates over topics that range from relevant to mundane, game-changing to ridiculous. One of the more serious topics (and probably at the top of the voters’ mind) is job creation, or the lack thereof. The US economy is growing but job growth is not keeping pace. At the heart of the issue is productivity: when the chips were down during the peak of recession, most companies learned to be very efficient. That is, they learned how to get more out of the resources they have. One of those efficiencies is increasing use of IT to improve productivity of employees. You could say job growth has given way to use of more software systems and tools.

May 1
2012 

White Box Encryption Debuts

by R. Colin Johnson

by R. Colin Johnson
Guest Contributor to LicensingLive
Originally published on Smarter Technology.

 

With hackers becoming increasingly sophisticated traditional “black box’ encryption techniques no longer cut it, necessitating a new era of “white box” encryption that is virtually uncrackable.

Traditional encryption techniques assume that the code that executes the security algorithms is hidden, so that hackers can only eavesdrop on what goes into and comes out of the “black box” making it very difficult to crack. Unfortunately, cryptographic algorithms that are executed in software can be extracted by enterprising hackers and executed in the broad daylight of their own or an untrustworthy platform.

Apr 24
2012 

How Sage Software Cured Their Acquisition Headache

by Alexandra Lating

Acquisitions are good, right? Sure they help your company grow, but what other baggage do they bring? Obviously, you will gladly expand your customer base and available resources. But what are you going to do about an inherited homegrown licensing system that is completely incompatible with yours? Read how one company expanded, without the additional headache of managing disparate licensing systems.

Sage is an international business software, services and support company working primarily with small and medium sized businesses. Throughout the years, acquiring other companies has allowed Sage to continue to expand globally. However, these acquisitions also led to multiple homegrown licensing systems that did not work cohesively.