Category Archives

94 Posts for Entitlement Management

May 13
2014 

Are You Ready for Redundancy?

Anyone that has been involved with software license enforcement over the last 20 years will almost certainly have heard of floating licenses. The concept of a centralized license manager serving licenses out to waiting applications on a first come first served basis is pretty well known and understood. But as soon as you start thinking about that deployment model, you will probably start thinking about failure: failure of the license manager, failure of the network, failure of the software. When you have license manager providing centralized license control, you have a single point of installation, a single point of administration and a single point of failure. One crash, and hundreds, maybe even thousands of innocent workstations can’t get a license anymore. Work grinds to a halt. It sounds serious, right? Yet this is one of the most commonly ignored gremlins in software licensing.

May 6
2014 

Is Spring the Time to Get Cloudy?

One of the most common questions that I come across when meeting with software providers from around the world is “How can we make the transition from being an on-premise software vendor to a cloud software provider?”

Mar 18
2014 

Running Monetization

Running Monetization? Let me explain.

My professional life is focused on software monetization; providing software companies with solutions to further monetize on their software offering. In my personal life, my hobby is running. I’m the traditional ISV of running. I started in primary school when I realized that I was born with a Unique Selling Proposition: endurance. While others would collapse on the sidewalk trying to release a side cramp, I just endured and came first.

Jan 22
2014 

Frost & Sullivan Recognizes SafeNet for Global Software Monetization Market Share Leadership

SafeNet Inc. today announced that analyst firm Frost & Sullivan has presented the company with the prestigious Market Share Leadership Award for its leadership in the global software monetization market. Frost & Sullivan recognized SafeNet for its leadership in market share, growth outlook, continued commitment to the core business-to-business market, and focus on emerging cloud and embedded markets.

Dec 31
2013 

Is Software Protection Sufficient for Your Monetization Needs?

Are you one of those ISV’s who think that you only need protection against software piracy or reverse engineering with no need for any kind of licensing? You are not alone – this is the common belief of most Independent Software Vendors. ISV’s believe that since they are selling their products through perpetual pricing models, their software protection and licensing needs are very simple and software protection is all they need.

Dec 23
2013 

Improving the Back-Office for Dongle Licensing

While ISVs continue the move from traditional dongle support to software licensing and cloud licensing, it is important to note that many software vendors still use dongles as part of their overall licensing strategy.  This creates an opportunity to improve how the back office functions for software activation, tracking, reporting, and license renewal, across all methods of licensing.  Having a unified back-office for licensing and entitlement management that includes support for dongle, software licensing and cloud applications would greatly improve how effectively ISVs manage their offerings.

Sep 26
2013 

LicensingLive 2013 Presents “The Evolved Software Experience”

Software monetization experts will connect on October 9th and 10th for SafeNet’s annual LicensingLive conference, being held this year in Cupertino, CA.  Now in its 8th year, LicensingLive! has connected software publishers with peers, technology vendors, and industry analysts to discuss the latest software licensing trends, advice, and best practices.  This year’s theme, “The Evolved Software Experience,” focuses on how cloud computing has changed the experience consumers demand from their software, and will help guide how software vendors can provide an improved cloud-comparable experience while maintaining their hybrid portfolios.

Jun 19
2013 

License Management: Is There an App for That?

At a recent conference our CEO asked: “What’s the average price of software?”

An interesting question. I started thinking about the mix of consumer vs enterprise, the uptake of subscription based and usage based pricing, and a host of other factors that left me spinning to the point I concocted a number way off the mark. I’ll preserve a little dignity and not share my answer, but ask that for a moment that you ponder the same.

I suppose the title of this article may provide a clue. So do you have your guess?

Jun 12
2013 

The Software Company Back Office: A House of Cards

Back-office software technologies are an integral part of the back-bone that supports business. However, when the “enterprise” using enterprise resource planning (ERP) software happens to be a software company, back-office systems fall short of providing critical flexible support. Manual workarounds for processes such as recognizing subscription license revenue, reconciling entitlements, and dealing with a contract paper trail have been nearly good enough in the past, but fixing operations is a key requirement for many software companies.