Monthly Archives

5 Posts for February 2012

Feb 23

Virtualization: Why Licensing Matters

I recently found a blog post on software licensing and virtual environments that reinforce our position on software licensing and virtualization.  It reflects on the challenges in software licensing in virtual environments, and how IT and innovation are being hampered by monolithic licensing practice in this space.

Here’s my reply to the original post:

“We sure are glad to know this problem is getting more understanding in the IT community!  For exactly the reasons you describe in your article we have adjusted our solutions and strategy to match, and we are the first and only technology solution in this space.”

Feb 21

Frost and Sullivan Presents the 2011 Global Product Line Strategy Award in Software License Management to SafeNet

Each year, Frost & Sullivan conducts intensive best practices research to determine how best-in-class companies worldwide manage growth, innovation and leadership.  By analyzing each company’s performance and comparing it to its top competitors, they assign performance ratings.  Frost & Sullivan also looks at the key industry challenges that can be addressed by product line strategy.  An effective product line strategy for the software license management industry has to not only accommodate new business models, but also readily support new deployment options, new platforms, and new product architecture.

SafeNet trumped its competitors in five key areas: breadth of product line, size of addressable customer base, impact on customer value, impact on market share, and breadth of applications and markets served.  SafeNet’s Sentinel suite of products, including Sentinel HASP, Sentinel RMS, Sentinel EMS and Sentinel Cloud, provides its customers with a one-stop licensing experience that fully addresses a variety of use cases, platforms, business models and deployment scenarios.

Feb 20

Building Your License Enforcement Business Case, Part 2

My last blog discussed building a business case for implementing a software license enforcement system.  A key component of the case should be a plan to minimize negative impact on the customer base. This article offers a handful of practices designed to help you ease your customer roll-out.  While not every practice can apply to all cases and to all business, each should provide some food for thought.

Feb 8

The Future for Hybrid Cloud Strategies and the Role of the IT Department

Virtually every company is operating a hybrid cloud strategy today.  In fact, they have been for some time so it’s not really anything new.  At SafeNet, a hybrid cloud means that you have some technology and infrastructure that you operate and manage in house, and some that you rely on 3rd parties to operate and manage for you.  Payroll functions have, for many companies, been handled and processed by 3rd parties but other HR functions have been kept in internal IT systems. 

Feb 3

Sentinel Cloud Takes Center Stage in IDC’s Latest Vendor Spotlight

Recognizing the need for ISV’s to effectively monetize SaaS applications, Amy Konary from IDC recently published “Licensing for SaaS Applications: ISV’s Take to the Cloud.”   In this white paper, Amy reviews the evolution of the SaaS market and specifically addresses how licensing has changed the software monetization strategy for ISV’s heading into the cloud.

In addition to providing sound guidance for ISV’s about options with their software monetization models, this report also discusses the software licensing and entitlement management solutions that SafeNet offers, and how the latest SafeNet offering, Sentinel Cloud Services, allows SaaS vendors to embrace new market opportunities and create an extensible growth strategy.

When it comes to software licensing strategy, challenges are at every turn.  In this report, Amy provides solid recommendations and guidance for ISV’s to seize this opportunity to take to the cloud.

Read the white paper: January 2012: IDC’s Licensing for SaaS Applications: ISV’s Take to the Cloud.